With over 90% of home buyers using the Internet to search for their next home, you would think that professional photography and virtual video tours should play a critical part of any home seller's marketing plan. Yet, statistics show that only 15-20% of homes listed on the MLS® use professional photography and video to showcase their homes.
Home buyer studies show that professional photography and video are the single most important factors in determining if someone is going to view your home.
Statistics show that listings with professional photography and video generate upwards of 1000% more views, more clicks and more inquiries.
Click to enlarge the images below and check out the amateur photography compared to the kind of professioanl photography and superior quality you get when you list your home with me.
If your objective is to get the very best price for your home, it pays to make a good first impression.
When you trust us to list your home for sale, our professional team of photographers will come to your home and shoot up to 36 interior and exterior photos using state-of-the-art DSLR cameras and accessories.
Our photography will show prospective buyers more than just what the home or property looks like. The professionally captured and rendered photographs will communicate what it feels like to live there. Creating a visual connection with prospective buyers is the best first impression you can make.
You don't need to settle for amateur photography and video ...
When selling properties online, agents and web designers say that the photos buyers see of houses for sale are often the first and sometimes the only chance for a seller to make a good impression. Less-than-flattering photos can turn buyers off and lead to lonely open houses.
One of the most overlooked aspects of real estate marketing is the quality of the photography. Digital photography today is ubiquitous and the technology has advanced to the point where everyone has the ability to snap photos and instantly transmit them anywhere. The vast majority of real estate listings are shot with ordinary consumer level cameras that simply cannot overcome the complex lighting and spatial challenges presented when shooting the interior of a home.
Economics is a huge driver in all aspects of real estate photography. An agent that sells multi-million dollar homes will hopefully invest in an experienced, professional photographer with the skill and the equipment to create spectacular magazine quality images for their client. Most agents do not make that same investment for their lower priced listings. High volume photography services are more affordable options, but they are no match for the service you get from a high-end professional.
We use the same professional caliber photography equipment so all our clients get the million dollar luxury home treatment. When it comes to listing your home for sale, costs are never a factor when our goal is to get you the best result possible.
Studies show that homes tend to sell for more when photographed with pro level cameras.
- We produce stunning images that will attract more prospective home buyers to your listing. Our listings are unique and stand out from ordinary real estate photography services that agents typically use (some agents even take their own photos)
- A slick, professional video commercial is produced in high definition to further engage our expansive online audience and is the best way today to deliver HD content across all devices.
- All media files can be made available on a Compact Disc (CD-ROM) to play on your home entertainment system during open houses or agent showings.
The Wall Street Journal reported on a study that found real estate listings featuring high quality photographs shot with professional level camera systems actually commanded higher asking prices and tended to sell at greater prices than listings shot with ordinary, consumer cameras. It was also found that high quality listing photos attract far more attention online.
View samples of our professional photography.
Read the full study to compare how amateur photography and professional photography can affect the sale of your home.